One Synk: multi-brand corporate website

Challenge

One Synk imports and sells Korean products through two specialized brands: Synk Food, for food, and Synk Beauty, for beauty and personal care. It needed a website that brought them together under one identity, explained its offer to wholesale and retail clients and took each visitor to the store they were looking for, without neglecting performance, security or search visibility.

Solution

• A responsive landing page with sections for identity, mission, vision, philosophy, wholesale and retail channels, and business contact.
• Direct links to each store, plus a permanent redirect from /synkfood/ to the Synk Food store.
• A base for search engines: routes for robots.txt, sitemap.xml and llms.txt.
• Static files served with WhiteNoise, compressed and with versioned names, plus a command to compress new images.
• Continuous deployment with Coolify behind Cloudflare, with automated tests on every change.

Outcome

The company has a consistent digital presence for its whole ecosystem: each brand keeps its store and the corporate site presents them together. It is simple to maintain, and adding a new brand does not mean rebuilding it.